Estelle has her own website for her fans top go on so that they can stay up to date with her recent music tracks and videos. On her website she has a 'bio' page where her fans get get to know a little bit more about her and her lifestyle and how she became famous. This is a great way to win over peoples love and respect as when they know more about the artist that they didn't know before they are drawn to like them ever more.
Estelle uses the internet such as social network, and video websites to stay in contact with her fans so she is able to update them on any new upcoming events that she will be doing. She takes pictures of herself during her everyday life, not only when she on the 'red' carpet but when she is in her own comfort zone e.g her house. Estelle records herself doing normal daily things for example going out on the high street, filming herself in another country.
Having a website is always a good thing especially for an artists. It gives them a chance to sell and promote their material to the world as they are able to to interact with them more, Television shows like '106 & park' is an American TV show that helps artist and especially upcoming artist promote and sell their single/album. This is because it gives not only UK people a chance to sup[port but also worldwide and recognize her for her talent. It enables people to vote for Estelle and help her sell her track.
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